Product Manager II ( Poster )
Core
Own the Posters product, a visual expression engine enabling users in Bharat to create, personalize, and share high-quality regional language visual content (greetings, festival wishes, social updates) to drive engagement and viral growth.
Role type
Product Manager II (Consumer Product)
Builds
Regional language poster templates, social sharing features, and personalization tools for the Lokal ecosystem.
Domain
Consumer internet, social sharing, vernacular content, Bharat market.
Deliverable
product features
Required skills
End-to-end product ownership, growth funnel design, data analytics for virality, personalization strategy, user persona definition, agile execution, competitive analysis.
Preferred skills
High-MAU consumer product experience, content/social/creative tools background, vernacular or India-specific product experience, viral growth expertise, template-driven product experience.
Technologies
A/B testing frameworks, data analytics tools, ML personalization systems.
Responsibilities
Drive core business outcomes (DAU, shares, conversion, retention, monetization), collaborate with content/marketing on viral funnels, analyze user sharing behavior to identify virality drivers, ship MVPs for category-specific templates and localized feeds, build business cases for ML-driven personalization.
Seniority
Mid-level, hands-on IC
