Manager, Social and Community Marketing
Core
Manage organic social channels and community engagement for the PGA TOUR 2K franchise to drive revenue, brand health, and fan loyalty.
Role type
Manager, Social & Community Marketing
Builds
Organic social content, community engagement strategies, and in-game event promotions for PGA TOUR 2K
Domain
Sports gaming (Golf) / Social Media Marketing
Deliverable
product features
Required skills
Social media strategy, community management, creative writing, social listening, analytics reporting, cross-functional collaboration, content calendar management, stakeholder communication
Preferred skills
Knowledge of sports verticals (specifically golf), familiarity with PC & console gaming marketing, proficiency in image/video editing software
Technologies
Social listening tools, analytics tools, image/video editing software
Responsibilities
Create and implement channel strategies for social accounts, cultivate cross-functional relationships, collaborate with Product teams to promote in-game events, ideate and create engaging content, utilize social listening and analytics, review and approve social assets, maintain content calendar, respond to community comments
Seniority
Manager, hands-on IC