Analytics Engineer 5 - Ads Identity & Signals
Core
Build the analytics and data infrastructure for Netflix's ad-tech identity graph, including entity matching pipelines, metrics, and dashboards to ensure signal quality for advertisers.
Role type
Senior Analytics Engineer (Identity & Graph)
Builds
Identity graph, entity-matching pipelines, and data products for ad targeting and measurement
Domain
Ad-tech, Identity resolution, Graph data
Deliverable
production ML models
Required skills
SQL, Python, Graph data structures, Entity matching/identity resolution, Data modeling, Metrics design, Dashboard creation
Preferred skills
Ad-tech identity concepts, Graph databases (Neo4j, Neptune), Metaflow, Privacy-sensitive data handling, GenAI
Technologies
SQL, Python, Neo4j, Neptune, GraphFrames, Metaflow, Experian, TransUnion, LiveRamp
Responsibilities
Design and maintain data models and pipelines for identity graph construction; Build metrics and dashboards to quantify match quality and coverage; Partner with data engineering to productionize matching logic; Collaborate with data science to evaluate matching algorithms; Manage relationships with external identity providers; Translate technical identity concepts into actionable insights for stakeholders.
Seniority
Senior, hands-on IC
