Title Social Manager, Film
Core
Drive social strategy and execution for specific film titles and slates to generate conversation and interest across the Netflix social ecosystem.
Role type
Senior social marketing manager (film/entertainment)
Builds
Social campaigns, content distribution strategies, and title-specific social pages for films and multi-title initiatives.
Domain
Film & Entertainment Marketing
Deliverable
product features
Required skills
Social strategy development, multi-platform campaign management, social analytics, cross-functional collaboration, content distribution planning, stakeholder communication, creative direction, talent coordination, agency management, pitching/presenting to filmmakers
Preferred skills
Entrepreneurial spirit, data-driven intuition, ability to prioritize in fast-paced environments, relationship building, adaptability to change
Technologies
Netflix social ecosystem, proprietary scheduling systems, social media analytics tools
Responsibilities
Define high-level social strategy aligned with overall marketing campaigns; manage launch of key marketing assets; serve as main point of contact for social strategy across internal teams; coordinate content capture strategy and execution with production and talent partners; collaborate with agencies to source social content; drive innovation and creative excellence in social campaigns.
Seniority
Senior, hands-on IC