Manager, Growth Strategy (Growth Marketing)
Core
Architect the future of growth marketing by testing hypotheses and delivering campaign insights to drive incremental business impact.
Role type
Manager, Growth Strategy (Growth Marketing)
Builds
Data-led marketing campaigns and automation strategies
Domain
Streaming entertainment / Digital marketing
Required skills
Growth marketing strategy, marketing analytics, cross-functional stakeholder management, experiment design, data visualization, creative direction influence
Preferred skills
Experience with ML and GenAI in marketing, external platform experimentation
Technologies
ML, GenAI
Responsibilities
Evaluate data and trends to generate new campaign ideas; Define metrics and reporting to spot opportunities; Oversee structured experiments and learning agendas; Synthesize insights for creative briefs; Improve conversion rates by aligning marketing and product touchpoints; Act as a thought partner on special projects
Seniority
Manager, hands-on IC
