(Contract) Senior Data Scientist, Platform Inference - MarTech DS Measurement
Core
Quantify incremental impact of Airbnb's marketing investments across channels and geographies using Marketing Mix Modeling (MMM) and geo-based causal inference.
Role type
Senior Data Scientist (Marketing Measurement)
Builds
Production-grade MMM models, geo-experimentation analysis, and automated measurement systems.
Domain
MarTech / Digital Marketing / Causal Inference
Deliverable
production ML models | dashboards & analysis
Required skills
Marketing Mix Modeling (MMM), Causal Inference, Geo-experimentation, Python, R, SQL, Statistical Modeling
Preferred skills
Bayesian modeling, AI coding agents, End-to-end model development
Responsibilities
Design and maintain MMM models estimating incremental channel contributions; Develop and analyze geo-experiments (synthetic control, difference-in-differences); Build and maintain data pipelines for measurement infrastructure; Use AI agent workflows for rapid prototyping; Refine research prototypes into production-grade systems; Translate complex measurement findings into actionable budget recommendations.
Seniority
Senior, hands-on IC
