游戏内容营销 - OAK Studio
Core
Drive domestic marketing and content propagation for PC and mobile games, leveraging social media and user-generated content to boost user acquisition and retention.
Role type
Senior Game Content Marketing Specialist
Builds
Marketing campaigns, social media content, and user engagement strategies for games like 'Crystal Core' and 'Planet: Reboot'
Domain
Gaming industry, domestic market distribution
Deliverable
product features
Required skills
Game marketing experience, social media operations, creative content creation, user analysis, project management
Preferred skills
UGC or simulation game background, ACG culture knowledge, copywriting skills, exclusive channel access, TikTok community management
Technologies
TikTok, domestic social media platforms
