智能营销算法专家 - 抖音电商
Core
Develop and deploy intelligent coupon issuance algorithms for e-commerce, optimizing marketing uplift and causal modeling to maximize conversion efficiency and user growth across Douyin and other ByteDance apps.
Role type
Senior IC machine-learning engineer (marketing algorithms)
Builds
Intelligent coupon issuance systems, multi-objective marketing optimization frameworks, and merchant budget allocation strategies.
Domain
E-commerce, Machine Learning, Causal Inference
Deliverable
production ML models
Required skills
Uplift modeling, Causal inference, RCT experiment design, Large-scale data processing, Multi-objective optimization, Algorithm design, Python/C++, System design
Preferred skills
Reinforcement learning, Operations research, Search/Recommendation systems, Large-scale A/B testing
Technologies
Python, C++, Spark, TensorFlow/PyTorch, Hadoop, Kafka
Responsibilities
Design and implement algorithms for precise coupon distribution to optimize user conversion and GMV; Build and iterate on merchant budget allocation strategies for different customer segments; Optimize full-link user experience to balance marketing effectiveness with user satisfaction; Collaborate on large-scale e-commerce promotion campaigns across multiple apps.
Seniority
Senior, hands-on IC
