用户增长策略运营（激励方向） - TikTok用户增长
Core
Design and execute user growth strategies focused on activation and referral裂变 to drive DAU, new user acquisition, and retention for TikTok's global user base.
Role type
User Growth Strategist (Incentives)
Builds
Product growth solutions and incentive programs for TikTok's global platform
Domain
Social media / Short video / International expansion
Required skills
User growth strategy, Lifecycle operations, Referral裂变 design, Data analysis, Experimentation design, Cross-functional collaboration, Metric definition (DAU, retention), Cost-benefit trade-off analysis
Preferred skills
Content platform experience, International business experience, English fluency