巨量千川平台AI产品经理 - 抖音电商
Core
Design and plan AI-powered marketing products for Douyin E-commerce to help merchants optimize ad spend, connect traffic/coupons/materials/influencers, and improve overall marketing efficiency.
Role type
Senior Product Manager (AI & E-commerce Marketing)
Builds
AI-enhanced marketing tools, product features for merchant operations, and AI-native product forms for ad buying and campaign management.
Domain
E-commerce, Digital Advertising, AI/ML
Deliverable
product features
Required skills
Product strategy, AI product planning, Data analysis, Cross-functional leadership, Customer insight, B2B product design
Preferred skills
SQL, Experiment design, AI prototyping, From-0-to-1 product building
Technologies
AI, LUI (Language User Interface), GUI, SQL
Responsibilities
Identify high-value product opportunities from merchant data and feedback; Design end-to-end product linkages for marketing tasks (live streaming, goods, influencers); Explore AI applications in industry research, merchant segmentation, and strategy generation; Establish metrics for customer adoption and business outcomes; Collaborate with R&D, algorithms, and sales teams to drive product delivery.