品牌公关及传播专家 - TikTok直播
Core
Global PR and communications expert supporting TikTok LIVE's brand propagation, creator stories, and educational materials across multiple regions.
Role type
Senior PR and communications specialist (global)
Builds
Global flagship event media campaigns, regional creator story series, and external educational materials for LIVE product.
Domain
Social media / Live streaming / Creator economy
Deliverable
product features
Required skills
Global PR strategy, media relations, content creation, cross-regional coordination, multi-project management, English writing
Preferred skills
Entertainment/tech media relationships, live streaming/music/creator economy experience, offline event PR, agency experience, fact sheet/FAQ writing
Responsibilities
Execute media campaigns for global flagship events (LIVE Fest, Music On Stage), develop regional creator stories, produce external educational materials, coordinate with regional PR and product teams, track media coverage.