Celebrity Live Ops Manager - TikTok LIVE AMS Marketing
Core
Lead end-to-end operations for high-profile celebrity LIVE events, premieres, and concert series on TikTok, optimizing performance metrics and driving growth strategies.
Role type
Senior IC live operations manager (entertainment marketing)
Builds
Celebrity-led LIVE events, premieres, and concert series
Domain
Social media live streaming / Entertainment marketing
Required skills
Live streaming operations, Large-scale event management, Cross-functional execution, Performance analytics, Operational framework design
Preferred skills
Talent management, Agency partnership management, Strategic planning
Technologies
TikTok LIVE platform, Analytics tools
Responsibilities
Lead strategy and execution for high-profile celebrity LIVE sessions, premieres, and concert series. Own and optimize key LIVE performance metrics including Peak Concurrent Users, unique viewers, and impressions. Drive traffic and growth strategies to maximize visibility and engagement for flagship events. Partner with Product, Traffic, Marketing, and other cross-functional teams to improve LIVE features and event outcomes. Coordinate with talent representatives, agency partners, and internal stakeholders to deliver seamless event execution. Build and refine scalable operational frameworks and standard operating procedures for celebrity LIVE programs.
