Technical Product Specialist (TPS) - Performance (Advertisement Team)
Core
Troubleshoot advertising performance issues (overbidding, high CPA, low ROI) across advertiser-facing products and internal workflows, acting as a bridge between advertisers and internal teams.
Role type
Technical Product Specialist (Performance)
Builds
Support processes, troubleshooting guides, knowledge base articles, and dashboards for ad delivery performance.
Domain
Digital Advertising / Ad Tech
Deliverable
dashboards & analysis
Required skills
Campaign delivery analysis, time-series comparison, funnel breakdown, metric tracking (CPA, CVR, CTR), issue categorization, cross-functional translation of technical problems
Preferred skills
Ad tech experience, technical implementation with advertising products, cross-functional collaboration with Engineering and Product teams
Technologies
Ticketing systems, data platforms, dashboard tools