海外资深营销经理（3A射击产品全球发行方向） - ONE Studio
Core
Lead global marketing campaigns for a new AAA FPS game, defining user positioning and executing strategies across North America, Europe, and Japan/Korea.
Role type
Senior Global Marketing Manager (AAA FPS)
Builds
Global marketing campaigns for a new AAA FPS title
Domain
Gaming (FPS) / Global Distribution
Deliverable
product features
Required skills
Global marketing strategy, Cross-market media ecosystem knowledge, KOL and creator partnership management, Content production and quality control, Data-driven performance analysis, Project management
Preferred skills
Experience building global marketing systems from scratch
Technologies
Social media platforms, Content management systems, Analytics tools
Responsibilities
Formulate and execute global marketing campaign strategies for a new AAA FPS game; Coordinate internal and external resources to ensure smooth campaign delivery; Develop and manage global KOL and creator collaboration strategies; Oversee production and quality control of marketing assets including PVs and social media content; Monitor and analyze global campaign metrics to iterate strategies.
Seniority
Senior, hands-on IC
