内容加热策略产品 - 红果短剧
Core
Design and build a content promotion system for short dramas to serve creators, actors, and influencers, optimizing traffic conversion and ROI.
Role type
Senior Product Manager (Content Promotion/Commercialization)
Builds
Content heating platform for short dramas, movies, and TV series
Domain
Entertainment / Short Video / Recommendation Systems
Deliverable
product features
Required skills
Content platform product experience, traffic promotion, commercialization, recommendation distribution, bidding and billing, funnel optimization, data-driven decision making, cross-functional collaboration
Preferred skills
0 to 1 product experience, industry knowledge of content heating (e.g., DOU+), understanding of creator growth dynamics
Technologies
Recommendation algorithms, bidding engines, data analytics tools
Responsibilities
Plan and build the overall content heating product architecture, design targeting and bidding mechanisms to optimize conversion efficiency, collaborate with algorithm and data teams on mixed distribution strategies, research industry trends and creator needs to identify growth opportunities