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TikTok Shop - Key Account Manager Mandarin Speaking

Munich, Germany💼 Full-time🗓 2026-09-28

Core

Acquiring and scaling major fashion brands on TikTok Shop across the EU through direct sales and long-term account incubation.

Role type

Senior Key Account Manager (Direct Sales & Strategic Partnership)

Builds

TikTok Shop partnerships for fashion brands and merchants

Domain

E-Commerce / Social Commerce / Fashion

Required skills

Direct sales, enterprise deal closing, C-suite stakeholder management, multi-market negotiation, commercial acumen, social commerce expertise, Mandarin fluency

Preferred skills

European fashion industry network, EU e-commerce landscape knowledge, cross-market scaling experience, marketplace platform experience

Technologies

TikTok Shop platform, livestreaming tools, short-video formats

Responsibilities

Identify, pitch, and sign strategic fashion brand accounts; lead end-to-end commercial closings from outreach to onboarding; engage C-suite and VP-level stakeholders; navigate complex multi-market brand organizations; develop tailored acquisition pitches and joint business plans; drive cross-functional collaboration for time-to-first-sale; own ongoing account growth and GMV scaling; lead intra-EU expansion for partners; build repeatable growth playbooks; surface structural insights for category strategy.

Seniority

Senior, hands-on IC

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