线索广告策略运营-抖音生活服务
Core
Analyze vertical industry trends and revenue models to identify incremental advertising revenue opportunities for Douyin's local life services.
Role type
Senior industry operations specialist for ad monetization
Builds
Industry-specific ad product penetration strategies and revenue growth plans
Domain
Digital advertising / Local life services
Required skills
vertical industry research, revenue model decomposition, ad budget wallet analysis, product adaptation strategy, cross-functional sales alignment, data-driven decision making, product iteration advocacy
Preferred skills
experience with Douyin's commercial ad products, KA client management, platform advertising operations
Technologies
none stated
Responsibilities
Research vertical industry trends and merchant revenue structures; Develop industry-specific ad product penetration strategies; Drive product feature and billing model iterations based on industry needs; Collaborate with sales teams to execute revenue growth plans and resolve business bottlenecks
Seniority
Mid-level, hands-on IC
