用户增长营销策略(算法方向)-TikTok Shop
Core
Design and optimize user growth strategies for Southeast Asia e-commerce shipping fees, balancing budget, user experience, and commercial revenue to achieve subsidy and scale targets.
Role type
Senior user growth strategist (algorithm direction)
Builds
Shipping fee pricing, subsidy programs, and product mechanics for TikTok Shop in Southeast Asia
Domain
E-commerce, Southeast Asia market
Deliverable
production ML models
Required skills
SQL, Python, Excel, A/B testing design, Uplift modeling, user behavior prediction, resource allocation optimization (knapsack/dynamic programming), data analysis, project management
Preferred skills
Experience with subsidy or marketing strategy design, international work/living experience, commercial analysis, statistics, computer science, data science
Technologies
SQL, Python, Excel
Responsibilities
Decompose execution paths based on subsidy and scale targets; design and optimize growth strategies for shipping fees and product mechanics; monitor strategy impact and risks; lead strategy experiments and A/B testing; collaborate with algorithm, data science, finance, and operations teams
Seniority
Senior, hands-on IC