游戏娱乐行业运营-抖音电商
Core
Managing merchant operations and driving business growth for the food and beverage and general entertainment sectors on the Douyin e-commerce platform.
Role type
Senior E-commerce Operations Manager (Food & Beverage/Entertainment)
Builds
Merchant engagement strategies, marketing campaigns, and cross-departmental projects for Douyin e-commerce.
Domain
E-commerce, Food & Beverage, Entertainment
Deliverable
product features
Required skills
E-commerce operations, merchant management, data analysis, content ecosystem understanding (video, live streaming, text/image), cross-functional project management, marketing campaign execution
Preferred skills
Douyin platform expertise, experience with other content platforms, strong communication and coordination skills
Responsibilities
Onboarding and maintaining relationships with merchants in the food and beverage and entertainment sectors; analyzing merchant performance to identify common issues and implement platform-based solutions; developing and executing tiered management strategies for different merchant groups; collaborating across departments to achieve project goals; planning and executing marketing activities to drive business growth.