餐饮行业运营-抖音生活服务（北京/上海）
Core
Drive business growth for restaurant merchants on the Douyin platform through category marketing, product optimization, and merchant segmentation strategies.
Role type
Senior category operations manager (local life/food & beverage)
Builds
Merchant growth programs, category marketing campaigns, and merchant self-operation frameworks
Domain
Food & Beverage / Local Life Services
Deliverable
product features
Required skills
Category marketing, merchant segmentation, data analysis, project management, cross-functional coordination, AI tool application
Preferred skills
Live streaming/short video operations, platform merchant operations experience
Responsibilities
Design and execute category marketing campaigns, build merchant tiering systems, monitor project KPIs, coordinate product and market resources, analyze industry trends
Seniority
Mid-level, hands-on IC