家装行业策略产品经理-抖音生活服务
Core
Design online-offline collaborative business models for home decoration merchants (customization, appliances, 3C) to expand GMV and operational efficiency.
Role type
Strategy-level product manager (home decoration industry)
Builds
Traffic mechanisms, marketing strategies, and conversion funnels for home decoration merchants
Domain
Home decoration industry + E-commerce/Group buying
Deliverable
product features
Required skills
Data analysis, traffic strategy, project management, budget perspective, customer perspective
Preferred skills
Industry product experience, clear priority assessment
Responsibilities
Collaborate with operations and business teams to iterate products based on merchant feedback; Design and optimize traffic mechanisms and marketing strategies; Establish online-offline collaborative models for merchants.
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