内容招商运营(家居家装行业)-抖音生活服务
Core
Planning and executing content IP recruitment strategies for the home furnishing and decoration industry on Douyin Life Services to drive commercial revenue.
Role type
Mid-level commercial operations specialist (content IP recruitment)
Builds
Commercialized integrated marketing strategies and IP recruitment projects for home furnishing brands
Domain
Home furnishing and decoration industry + Douyin Life Services platform
Required skills
Content marketing strategy, commercial planning, project management, data analysis, PPT creation, cross-functional collaboration
Preferred skills
Home furnishing industry experience, understanding of Douyin ecosystem, trend sensitivity
Responsibilities
Develop content IP recruitment plans and packaging, execute full-link IP recruitment projects, establish evaluation and review mechanisms for recruitment results
Seniority
Junior to Mid-level, hands-on IC