Senior Product Manager, Shopping Experiences
Core
Launch and scale Affirm's Direct-to-Consumer shopping and offers experience, shaping high-impact consumer journeys and checkout flows to drive conversion and revenue.
Role type
Senior Product Manager (Growth & DTC)
Builds
App and Web checkout experiences, consumer shopping preferences, and offers for Affirm's DTC platform
Domain
Fintech / Consumer Finance / E-commerce
Deliverable
product features
Required skills
Product roadmap definition, growth channel ownership, experiment design, incrementality testing, funnel analysis, cross-functional leadership, UX design for moment-of-intent, SQL/Amplitude data analysis
Preferred skills
Experience owning growth/distribution channels, background in consumer financial or regulated products, fluency in AI tools (Claude Code, Cursor)
Technologies
SQL, Amplitude, Claude Code, Cursor
Responsibilities
Define and own the Shopping Experiences roadmap for new growth channels; Launch and scale checkout flows and offers across app and web; Design and execute acquisition programs with measurable CAC→LTV impact; Own funnel performance end-to-end including activation and drop-off analysis; Collaborate cross-functionally with Risk, Compliance, and Marketing; Continuously experiment to unlock new conversion levers
Seniority
Senior, hands-on IC