AI主题玩法营销-抖音电商
Core
Identify high-heat trends on Douyin and leverage AI content capabilities to plan creative campaigns, manage content operations, and amplify traffic to create platform-level viral trends that drive merchant and creator participation.
Role type
AI-powered content marketing specialist (short video/live streaming)
Builds
Platform-level viral content trends and campaign activities
Domain
E-commerce / Short video & Live streaming / AI content generation
Required skills
Trend sensitivity, Short video & live streaming content planning, AI creative tool proficiency, AI author ecosystem knowledge, Cross-functional collaboration
Preferred skills
Personal account operation experience
Responsibilities
Plan and execute themed activities and creative gameplay using AI tools, Collaborate with design and product teams to launch projects, Negotiate and coordinate with influencers and merchants to create viral content
Seniority
Individual Contributor