营销工具产品经理-抖音生活服务
Core
Design and manage marketing tools for online real estate transactions within the Douyin ecosystem to drive conversion.
Role type
Product Manager (Marketing Tools & Real Estate Transactions)
Builds
Marketing tools and transaction workflows for real estate listings
Domain
Real Estate / E-commerce / Douyin Ecosystem
Deliverable
product features
Required skills
Product lifecycle management, Platform thinking, Business logic abstraction, Cross-functional coordination, Data-driven optimization, Real estate transaction flow expertise, Payment & settlement understanding, Marketing campaign design
Preferred skills
E-commerce transaction experience, Financial settlement knowledge, Innovation in marketing mechanics
Responsibilities
Plan and design marketing tools for real estate transactions, Coordinate resources to drive product development and launch, Collaborate with operations and sales to create new marketing plays, Optimize products based on data and user feedback
Seniority
Mid-level, hands-on IC