电商业务传播与沟通-国际电商
Core
Lead end-to-end international e-commerce communication projects, managing strategy, execution, and crisis response to protect brand reputation and drive merchant case promotion.
Role type
Senior International E-commerce Communications Manager
Builds
Integrated communication campaigns, crisis response protocols, and merchant success stories for global markets
Domain
E-commerce / International Public Relations
Deliverable
product features
Required skills
International project management, crisis communication, media relations, cross-cultural collaboration, English business writing, stakeholder coordination
Preferred skills
International PR experience, e-commerce industry knowledge, rapid adaptation to multicultural environments
Technologies
N/A
Responsibilities
Oversee full lifecycle of international e-commerce communication activities; Analyze global e-commerce trends to design innovative communication strategies; Monitor and manage public opinion risks and lead crisis response; Coordinate cross-functional teams to execute communication projects.
Seniority
Senior, hands-on IC