资深搜索产品经理(餐饮方向)-TikTok
Core
Design and optimize search transaction strategies for the food and beverage category on TikTok, integrating short video content with search results to improve user decision-making efficiency.
Role type
Senior Product Manager (Search & Local Life)
Builds
Search transaction cards, result styles, tag systems, and filters for the food and beverage vertical.
Domain
Food and Beverage / Local Life / E-commerce
Deliverable
product features
Required skills
Search intent recognition, transaction card recall and ranking, search architecture design, A/B testing, SQL, Python, data analysis
Preferred skills
Local life (food delivery) experience, e-commerce experience, cross-domain content integration
Responsibilities
Define differentiated search strategies for the food and beverage vertical; Optimize precision and recall of search transaction cards; Design and optimize frontend search capabilities (styles, tags, filters); Analyze core metrics (GMV, conversion rate, CTR) to drive growth.