本地推广告产品运营-生活服务
Core
Drive platform functionality and merchant satisfaction for a local advertising platform by analyzing data, researching merchant needs, and collaborating with product teams to define solutions; execute node-based promotional policies to boost revenue and manage platform marketing campaigns.
Role type
Product Operations Manager (Local Advertising)
Builds
Local advertising platform features and promotional campaigns
Domain
Local services / Advertising technology
Deliverable
product features
Required skills
Data analysis, Product requirement definition, Cross-functional collaboration, Project management, Merchant scenario understanding, Marketing campaign execution
Preferred skills
Experience with live streaming or shelf-based platforms, Prior experience in advertising platforms or local business operations
Technologies
Data analysis tools, Product management frameworks