广告行业运营(游戏方向)-中国广告销售平台
Core
Plan marketing and performance advertising strategies for brands in the advertising industry, develop scalable methodologies, and analyze client business to drive growth within the ByteDance ecosystem.
Role type
Senior industry operations specialist (advertising sales platform)
Builds
Scalable advertising methodologies and full-process solutions for brand clients
Domain
Digital advertising / Brand marketing
Required skills
Strategy formulation, Business analysis, Proposal development, Project management, Data analysis, Excel, PPT
Preferred skills
Experience with brand agencies, 4A agencies, or consulting firms
Responsibilities
Develop marketing and performance advertising strategies for industry brands, Analyze client business and track strategy implementation, Collaborate with internal sales and data teams to drive efficiency, Lead commercial product initiatives and research projects