搜索广告流量策略产品经理-中国广告产品（北京/上海）
Core
Design product strategies for search advertising, managing commercialization paths, selling strategies, and revenue.
Role type
Product Manager (Search Advertising Strategy)
Builds
Search advertising inventory, creative styles, and linked recommendation strategies for in-app search scenarios.
Domain
Digital advertising / Search / Video platforms
Deliverable
product features
Required skills
Commercial strategy design, Advertiser ROI optimization, Product iteration management, Cross-functional project leadership, User path analysis
Preferred skills
Experience with commercial products, Understanding of ad buying logic
Technologies
N/A
Responsibilities
Design strategies for traffic monetization efficiency, Optimize advertiser ROI across the customer journey, Collaborate with operations and sales to drive product promotion, Manage product projects with design, tech, and test teams, Analyze user paths and traffic characteristics to inform strategy.
