Producer
Core
Develops distinctive YouTube-first content and scalable formats for Red Bull, managing the full flow from concept to publication and performance analysis.
Role type
Senior content producer (video & social)
Builds
Longform and shortform video content, edits, cuts, and social posts for YouTube, TikTok, and Instagram
Domain
Digital media, sports marketing, content strategy
Required skills
YouTube content strategy, video production, social media publishing, performance data analysis, storytelling, cross-platform adaptation, production management, creator collaboration, social copywriting, community management
Preferred skills
Experience with live/multicamera productions, knowledge of TikTok and Instagram dynamics, portfolio of video projects
Technologies
YouTube, TikTok, Instagram, video editing tools, social media platforms
Responsibilities
Develop platform-specific content formats, manage production from briefing to publication, analyze performance metrics to optimize content, collaborate with creative partners and production experts, coordinate social copy and community engagement, ensure content aligns with brand values and quality standards
Seniority
Senior, hands-on IC