Shopper Insights Industrial Placement (12-Months)
Core
Run shopper analysis using continuous data (NIQ, Circana, Kantar) and custom research to support business planning and campaign design for Red Bull's Off and On Premise channels.
Role type
Junior IC shopper insights analyst (industrial placement)
Builds
Shopper KPI dashboards, one-page insights summaries, and ad hoc research project outputs
Domain
FMCG / Retail / Consumer Goods
Deliverable
dashboards & analysis
Required skills
Excel (pivot tables, lookups, charting), data interpretation, PowerPoint, stakeholder presentation, project coordination, store observation
Preferred skills
Power BI, Tableau, SQL, exposure to NIQ/Circana/Kantar, AI tools
Responsibilities
Pull and interpret core shopper KPIs (penetration, frequency, repeat, switching, basket), build charts and presentation sections for business planning, coordinate ad hoc research programmes, measure activation and point of sale results, conduct store visits and fieldwork, maintain insight dashboards and repositories
Seniority
Junior, hands-on IC (12-month internship)