Graphic Communications Leader
Core
Lead and manage in-store and digital communication to amplify the shopping experience and range presentation using IKEA visual and verbal identity.
Role type
Senior Graphic Communications Leader
Builds
In-store and digital communication strategies and materials
Domain
Retail / Home Furnishing
Deliverable
product features
Required skills
Strategic planning, team leadership, brand identity management, visual design standards, commercial strategy, market research analysis, succession planning, AutoCAD, Microsoft Office
Preferred skills
Knowledge of IKEA Concept, range presentation techniques, store layout, local market shopping behavior, home furnishing trends, IKEA mechanical sales system
Responsibilities
Lead and challenge the COM&IN team to strengthen IKEA identity consistency, plan and implement communication strategies, develop department action plans for business growth, share best practices with the network, set standards for quality and cost-efficiency, secure succession planning
Seniority
Senior, hands-on IC