ALTERNANT CHARGE DE MARKETING CONTENUS & SOCIAL H/F
Core
Support Content & Social Media Managers in deploying lead generation actions through multi-format content creation and promotion.
Role type
Junior content marketing specialist (B2B)
Builds
Content assets (guides, videos, podcasts, articles, infographics) and social media campaigns
Domain
B2B HR services / Digital Marketing
Required skills
B2B digital marketing, SEO, HTML, B2B social media management, paid media (LinkedIn & Google Ads), Excel, WordPress, graphic design tools
Preferred skills
Content benchmarking, community development, landing page optimization
Responsibilities
Create content across various formats, manage social media presence, conduct competitive content benchmarking, optimize strategic keywords, assist in implementing influencer marketing strategies, update website content and landing pages, report on KPIs