Senior Product Manager, Programmatic Demand
Core
Drive product strategy and development for demand-side capabilities across NBCU's programmatic ecosystem, focusing on auction optimization, live event monetization, and partner integrations.
Role type
Senior Product Manager (Ad Tech/Programmatic)
Builds
Scalable products, systems, and workflows for programmatic demand optimization and live event monetization.
Domain
Digital Advertising / Ad Tech / Programmatic
Deliverable
product features
Required skills
Programmatic advertising ecosystems, auction dynamics, data pipelines, privacy regulations, identity signals, automation/AI approaches, root cause analysis, cross-functional leadership
Preferred skills
CTV, streaming, programmatic demand experience
Technologies
FreeWheel, DSPs, CTV platforms
Responsibilities
Design scalable solutions to optimize auction performance (bid/win rate, fill, pacing); Identify and resolve system constraints in live event auctions; Define product-driven approaches for deal structure and platform configuration; Drive long-term solutions for partner performance issues; Own requirements and validation for demand optimization features.
Seniority
Senior, hands-on IC
