Global Creative Excellence Manager
Core
Owns the annual content planning process by defining global themes, key seasonal moments, and campaign priorities while ensuring alignment across regions, channels, and business objectives.
Role type
Senior global brand strategy and content planning manager
Builds
Global brand content calendars, campaign priorities, and brand council governance frameworks
Domain
Automotive industry marketing and brand management
Deliverable
product features
Required skills
Global multi-market strategy, integrated marketing campaign planning, brand governance, consumer insights analysis, stakeholder influence, digital platform and AI tool proficiency, cross-functional collaboration, agency management, process framework design
Preferred skills
FMCG marketing experience, structured analytical thinking, storytelling for senior stakeholders, cultural nuance in global campaigns
Technologies
Digital platforms, AI tools for brand governance
Responsibilities
Define global content themes and seasonal campaign priorities; Align global brand priorities with regional marketing teams; Facilitate cross-market best practice sharing; Plan and coordinate recurring brand council forums; Translate insights into strategic brand direction and marketing objectives
Seniority
Senior, hands-on IC with strategic oversight