Creative Lead, Digital Experience
Core
Lead creative direction for the digital store experience, connecting strategy with creativity to drive brand impact and user engagement.
Role type
Senior Creative Lead, Digital Experience
Builds
Digital store experience and cohesive brand experience across sales channels
Domain
Fashion retail, Digital Experience
Deliverable
product features
Required skills
Digital creative leadership, Strategic framing, Creative direction, Design principles definition, Stakeholder influence, Brand strategy alignment
Preferred skills
Conceptual strength, Solution-focused mindset, Cross-functional collaboration
Technologies
None stated
Responsibilities
Frame ambition into clear creative direction, Develop creative briefs, Define experience principles and creative guardrails, Shape core creative concepts and narrative direction, Provide creative leadership to internal teams and external partners, Ensure execution aligns with defined creative direction
Seniority
Senior, hands-on IC