Testing & Validation Lead
Core
Own the end-to-end testing and validation lifecycle to demonstrate the value and effectiveness of a large-scale data monetization program through rigorous analysis and partner-ready insights.
Role type
Senior Manager, Intelligence Measurement & Validation
Builds
Defensible evidence and partner-facing insights validating program intelligence
Domain
Marketing measurement, data science, and data engineering
Deliverable
dashboards & analysis
Required skills
end-to-end testing lifecycle management, backtesting, match-rate and audience coverage analysis, lift/holdout testing, clean room analysis, custom partner analysis, cross-functional collaboration with data science and engineering, analytical judgment, complex data storytelling, documentation, project management
Preferred skills
automation of testing methodologies, experience with clean rooms for marketing analysis, understanding of marketing and media measurement
Technologies
clean rooms
Responsibilities
Define methodology and design tests, execute backtests and match tests, develop custom analyses for lift and calibration, partner with data science and engineering teams, translate findings into executive readouts, maintain testing documentation, identify framework improvements
Seniority
Senior Manager, hands-on leadership
