Cluster Social Media Manager
Core
Lead social media strategy, high-quality video production, and influencer partnerships for two luxury resorts (Mövenpick and Pullman) to drive guest awareness and bookings.
Role type
Senior hands-on IC Cluster Social Media Manager (Luxury Hospitality)
Builds
Production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work -> Content assets (videos, reels, stories) and influencer campaigns for resort properties
Domain
Luxury Hospitality / Travel & Tourism
Deliverable
product features
Required skills
Luxury hospitality social media strategy, multi-platform content creation (Instagram, TikTok, Snapchat, YouTube, Facebook), luxury video production (planning, shooting, editing), influencer partnership management, community management, English copywriting, video editing tools (Premiere Pro, DaVinci Resolve, Final Cut Pro), visual storytelling
Preferred skills
Additional languages, Marketing/Communications/Media Production qualification
Technologies
Adobe Premiere Pro, DaVinci Resolve, Final Cut Pro, mobile editing tools, gimbals, lighting equipment, audio equipment
Responsibilities
Develop and execute tailored social media strategies with measurable KPIs; personally plan, shoot, and edit polished hospitality videos; manage content calendars and maintain distinct brand voices; identify, negotiate, and host international influencers; oversee community management and guest enquiries; monitor performance metrics and report on results; coordinate with operational teams across resorts.
Seniority
Senior, hands-on IC