In-Store Brand Visual Merchandising Specialist
Core
Lead projects on store placement, execute visual merchandising strategies, and manage budgets to enhance brand presence and customer experience in physical retail locations.
Role type
Senior In-Store Brand Visual Merchandising Specialist
Builds
In-store POP merchandising, visual displays, and brand-aligned shopping environments
Domain
Retail / Offline Marketing / Brand Management
Deliverable
product features
Required skills
Cross-functional project leadership, budget management, visual merchandising strategy, stakeholder management, data analysis, brand guideline enforcement
Preferred skills
Strategic planning, customer feedback analysis, sales trend identification
Technologies
PowerPoint, Excel, Google Suite
Responsibilities
Lead projects on store placement with multiple stakeholders, plan and execute budget efficiently, ensure store visual identity aligns with brand guidelines, develop and oversee in-store POP merchandising, standardize store staff on brand guidelines and product knowledge, monitor brand assets and seasonal campaigns, analyze sales data and customer feedback to measure branding effectiveness
Seniority
Senior, hands-on IC