Manager, Programming Publicity
Core
Generate positive media coverage for Telemundo's daytime, scripted, and unscripted entertainment programming through external publicity, influencer partnerships, and digital campaigns.
Role type
Manager, Publicity & Communications
Builds
Promotional campaigns for TV shows and entertainment properties
Domain
US Hispanic media, Entertainment, Digital Marketing
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Publicity strategy, Press release writing, Media relations, Social media influencer management, AI-powered media monitoring, Campaign analytics, Crisis management, Cross-functional collaboration
Preferred skills
Journalism background, Generative AI platform experience, US Hispanic media landscape expertise
Technologies
AI-powered communications tools, Media monitoring platforms, Digital and Social Media platforms, Microsoft Office
Responsibilities
Develop and execute external publicity plans for programming premieres, cultivate relationships with journalists and media outlets, manage PR activities including press junkets and media interviews, identify and partner with digital creators and influencers, monitor campaign performance and competitive trends, prepare talent for media appearances, collaborate with marketing and programming teams.
Seniority
Manager, hands-on IC
