Gerente de Martech
Core
Own the infrastructure and performance of digital marketing assets across app and web environments, managing landing pages, media ecosystem, and martech layers.
Role type
Senior Martech/Growth Engineer (Mobile & Web)
Builds
Landing pages, in-app campaigns, attribution layers, and marketing analytics pipelines.
Domain
Digital Marketing, Mobile Apps, Data Analytics
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Product analytics platforms (Amplitude, Firebase, Mixpanel), Mobile release cycles, Landing page operations, CRO/A/B testing, HTML/CSS/JavaScript/SQL, LGPD compliance, Ad ops
Preferred skills
Financial product experience, CDP activation, Retail media, Team management
Responsibilities
Govern event taxonomy and instrumentation, manage the full lifecycle of landing pages, run continuous CRO experiments, ensure technical performance and SEO, manage ad inventory and campaign reporting, integrate ad platforms with CDP and analytics tools.
Seniority
Senior, hands-on IC
