Copywriter
Core
Create product communication and copy for Mattel's toy brands (Hot Wheels, Matchbox, Thomas & Friends, etc.) across packaging, ecommerce, and marketing materials.
Role type
Copywriter with project management responsibilities
Builds
Product packaging, ecommerce product pages, brand names, and collateral materials for global toy brands
Domain
Consumer goods / Toys and games
Deliverable
product features
Required skills
Creative writing, project management, SEO research, proofreading, trademark/copyright knowledge, cross-functional collaboration
Preferred skills
Experience with kid-related content, ability to work under pressure, conceptual thinking
Technologies
Microsoft Word, Excel, Mattel internal systems
Responsibilities
Write product descriptions and body copy for licensed and in-house brands; Generate creative names for new products; Research SEO terms for product pages; Collaborate with legal to clear trademarks; Proofread materials for errors and consistency; Manage multiple projects simultaneously; Present strategic rationale to cross-functional partners
Seniority
Mid-level, independent contributor
