Senior Customer Success Manager
Core
Develop customer relationships to drive retention, growth, and loyalty for Informa TechTarget's integrated media and data services.
Role type
Senior Customer Success Manager (B2B)
Builds
Informa TechTarget's media and data services for technology buyers and sellers
Domain
B2B technology marketing, ad tech, and demand generation
Deliverable
client delivery
Required skills
B2B digital marketing knowledge, ad tech expertise, marketing automation systems, lead generation, demand generation, content marketing, strategic account management, workflow analysis, KPI definition, integration strategy, client presentation, sales orientation
Preferred skills
software industry experience, sales/marketing environment background, creative problem solving, multi-tasking, persistent guidance
Technologies
marketing automation systems, ad tech platforms
Responsibilities
Drive customer engagement focusing on adoption, expansion, and renewal; onboard and enable customers on product functionalities; investigate customer workflows and technology stacks; consult on use cases to achieve KPIs; build narratives and presentations showcasing client success; coordinate with internal teams to resolve issues; present to end users and executives; escalate client challenges; provide marketing and sales best practices guidance
Seniority
Senior, hands-on IC