Senior Director Analytics
Core
Define and execute long-term analytics strategy for the Publishing organization, providing data-driven insights on marketing, sales, and player performance to optimize acquisition and engagement for Ubisoft games.
Role type
Senior Director Analytics (Strategy & Leadership)
Builds
Analytics roadmap, statistical models, multi-touch attribution models, dashboards, and strategic insights for marketing and sales teams.
Domain
Gaming / Interactive Entertainment / Marketing Analytics
Deliverable
production ML models | dashboards & analysis | client delivery
Required skills
quantitative analysis, data science methodologies, SQL, Python or R, statistical modeling, multi-touch attribution, A/B testing design and analysis, strategic planning, team leadership, stakeholder management.
Preferred skills
experience with large complex multi-dimensional datasets, experience in matrixed organizations, ability to influence senior leaders.
Responsibilities
Define analytics roadmap and strategy in collaboration with cross-functional teams and IT; develop statistical models to understand campaign factors and sales; analyze player behavior and build multi-touch models; champion A/B testing methodology; run monthly analytics meetings providing strategic insights to leadership.
Seniority
Senior Director, hands-on IC with leadership responsibilities
