Senior Marketing and Experimentation Data Analyst
Core
Deliver actionable insights and advanced analytics solutions to impact marketing strategy and growth across 16 markets by measuring incremental ROI and optimizing marketing spend.
Role type
Senior Marketing and Experimentation Data Analyst
Builds
Actionable recommendations for marketing spend optimization, scalable AI tools for analytics, and complex data models for massive datasets.
Domain
Marketing analytics, Growth, and Local Delivery (Food & QCommerce)
Deliverable
production ML models | dashboards & analysis | research
Required skills
SQL, Python, statistical modeling, experimentation (A/B testing/causal inference), data modeling, data visualization, AI/LLM integration, mentorship
Preferred skills
Experience in AI-first environments, leading cross-functional teams, influencing without authority
Technologies
BigQuery, dbt, Looker, Tableau, LLMs
Responsibilities
Design and execute robust analytical methodologies including A/B or geo tests and ML models; Collaborate with senior marketing partners to understand objectives and present insights; Define measurement frameworks and lead development of complex SQL models; Design and build data assets including dashboards and agentic solutions; Provide guidance and mentorship to junior analysts; Identify and implement AI-powered solutions to transform marketing analytics operations.
