Category & Site Merchandiser Manager
Core
Define and execute the digital storefront experience for GrabMart Indonesia's 1P business, optimizing the 'virtual shelf' to drive conversion and customer satisfaction.
Role type
Senior Category & Site Merchandiser Manager
Builds
Digital storefront experience, product assortments, and promotional campaigns for GrabMart 1P business in Indonesia
Domain
Q-commerce / Grocery delivery / E-commerce
Deliverable
product features
Required skills
Category management strategy, data analysis, UI/UX optimization, A/B testing, promotional campaign execution, listing optimization, content standards management, KPI tracking, CMS/PIM tool usage
Preferred skills
Experience managing 1P inventory models, familiarity with back-end CMS and PIM tools
Technologies
Google Analytics, SQL, Tableau, Power BI
Responsibilities
Analyze on-site traffic patterns and implement page layout optimizations; A/B test UI/UX elements to improve CTR and CVR; Utilize heatmaps and customer journey data to identify friction points; Lead category management strategy for 1P business; Manage end-to-end execution of promotional campaigns; Oversee category arrangement and navigation structures; Coordinate advertising efforts and manage sponsored listings; Collaborate with Marketing and Commercial teams; Oversee listing optimization for 1P products; Establish and monitor content standards; Track and report on KPIs such as Conversion Rate and AOV; Work with regional and local teams to localize global merchandising frameworks
Seniority
Senior, hands-on IC