Manager, Data Analytics
Core
Lead analytics initiatives to unlock consumer and ecommerce data value, driving business growth through actionable insights, measurement strategy, and scalable reporting solutions.
Role type
Manager, Data Analytics
Builds
Scalable reporting and analytical solutions, measurement frameworks, and data-driven decision-making capabilities for Mattel's DTC ecosystem.
Domain
Retail / Ecommerce / Consumer Analytics
Deliverable
dashboards & analysis
Required skills
Advanced SQL, Python or R, statistical analysis (regression, hypothesis testing, causal inference), experimental design (A/B testing), data visualization (Tableau, Looker, etc.), data architecture, mentoring
Preferred skills
Experience in ecommerce, digital analytics, or retail environments; Master's degree in quantitative discipline
Technologies
SQL, Python, R, Redshift, BigQuery, Snowflake, Athena, Tableau, QuickSight, Looker, Google Analytics, Adobe Analytics
Responsibilities
Design and execute complex analyses to evaluate ecommerce performance and consumer behavior; Develop predictive and descriptive models for outcomes like customer lifetime value and churn risk; Design and build scalable dashboards and reporting solutions; Define measurement frameworks and KPIs for marketing campaigns and consumer engagement; Lead experimentation initiatives including A/B testing; Mentor analysts on advanced methods and best practices; Partner with cross-functional teams to embed data-driven decision-making.
Seniority
Manager, leadership & mentorship
