MARKETING AND COMMUNICATIONS ASSOCIATE RBS
Core
Supports operational, logistical, and administrative tasks for the Marketing and Communications team, focusing on lead generation strategy, campaign management, and CRM maintenance.
Role type
Associate Marketing and Communications Specialist
Builds
Lead generation strategies, online advertising campaigns, marketing communications materials, and performance reports
Domain
Marketing and Communications
Deliverable
product features
Required skills
Lead generation strategy, CRM management (Salesforce), digital campaign management, content creation, data analysis, project coordination, administrative support
Preferred skills
Multitasking, process orientation, creative thinking, team liaison
Technologies
Salesforce, Google Analytics, MS Office Suite, Adobe Suite
Responsibilities
Plan and manage online advertising campaigns across search engines and social media; coordinate support for internal clients' marketing campaigns and events; generate, organize, and distribute high-quality leads to the sales team; produce marketing communications materials; maintain CRM systems and update lead status; analyze campaign performance and prepare reports; assist in drafting internal newsletters and maintaining intranet content.
Seniority
Junior, hands-on IC
