Research, Innovation & Concept Development Analyst
Core
Identify emerging trends, conduct in-depth research, and generate innovative concepts for content, platforms, and audience engagement strategies across media channels.
Role type
Research, Innovation & Concept Development Analyst
Builds
Actionable insights, creative ideas, feasibility reports, and business cases for content and platform initiatives.
Domain
Media industry, digital platforms, consumer behavior, and market dynamics.
Deliverable
dashboards & analysis
Required skills
Trend identification, market analysis, concept generation, research methodology design, feasibility study creation, stakeholder presentation, cross-functional collaboration, performance metrics development.
Preferred skills
MBA or MSc in Innovation/Strategy, experience in media/tech/consumer industries, proficiency in market research tools.
Technologies
Market research tools, data analysis and visualization tools.
Responsibilities
Monitor industry trends and consumer behavior; synthesize research into reports and presentations; facilitate brainstorming for new content formats and engagement strategies; design and conduct research projects to evaluate concept viability; develop business cases and feasibility reports; collaborate with editorial, technology, and marketing teams; track performance of implemented innovations.
Seniority
Junior to Mid-level (0-5 years experience)
